分析 每天我們很容易看到周圍的廣告.觀察周圍,你能看到多少種不同的廣告?
通常產(chǎn)品上都會標(biāo)出制作公司的名稱.這是一種非常流行的廣告形式.特殊的圖片或符號出現(xiàn)在許多不同的產(chǎn)品中,例如標(biāo)志.當(dāng)你看到一個(gè)標(biāo)志,你就很難忘記這個(gè)產(chǎn)品或這個(gè)公司.
許多人購買某一產(chǎn)品是因?yàn)樗怯赡骋患夜局圃斓模聦?shí)上,有些人只買著名公司的產(chǎn)品.他們認(rèn)為這能體現(xiàn)他們是時(shí)尚的和有品位的.
通常我們能在電視或收音機(jī)上聽到廣告.大多數(shù)廣告對于人們來說是非常短暫的,我們很難記。缒涂,在世界各地使用一個(gè)簡單的口號:想做就做.廣告也經(jīng)常使用一種滑稽的方式,畢竟記住一個(gè)有趣的廣告是很容易的事情.
所有的廣告都是為了讓人們購買其產(chǎn)品.例如,一個(gè)無酒精飲料的廣告可能顯示一群時(shí)尚的年輕人正在開心玩,這些年輕人都在喝這種無酒精飲料.廣告商對你說,"你為什么不像這些人一樣買這種飲料呢?你也可以年輕、現(xiàn)代和時(shí)尚".
你可能認(rèn)為廣告不會影響你,但下次你買無酒精飲料的時(shí)候,問自己:為什么我購買這個(gè)特殊的產(chǎn)品?
解答 58.B.細(xì)節(jié)理解題.根據(jù)第一段的內(nèi)容,Every day,it is easy to see advertisements all around us.每天我們很容易看到周圍的廣告,就說明我們的周圍充斥著各種廣告,廣告在我們的生活中已經(jīng)很常見了,即advertisements are very common in our everyday life
59.D.詞義猜測題.根據(jù)The special picture or symbol,for example,logo,appears on many different products.可知,logo其實(shí)就是產(chǎn)品上出現(xiàn)的特殊的圖案或標(biāo)志,其含義其實(shí)就是圖標(biāo),例如耐克的logo是一個(gè)對勾;
60.A.細(xì)節(jié)理解題.根據(jù)In fact,some people only buy the products of the famous companies.They think it proves that they are fashionable and have a good taste.可知,事實(shí)上,有些人只買著名公司的產(chǎn)品.他們認(rèn)為這能體現(xiàn)他們是時(shí)尚的和有品位的,也就是說這些人認(rèn)為只有這些公司生產(chǎn)的產(chǎn)品才能夠體現(xiàn)自己的時(shí)尚和品味,即Because they think that they are fashionable and have a good taste.
61.B.細(xì)節(jié)理解題.根據(jù)Most advertisements are very short for people to remember.可知,大多數(shù)廣告的都是非常短的,我們很難記住,緊接著引出了耐克:Nike,for example,has a simple slogan used all around the world:"Just do it.介紹了耐克的廣告只有三個(gè)字,就是Just do it,非常的短,因此作者引出耐克的例子其實(shí)就是為了說明大多數(shù)的廣告都非常的短,即many advertisements are often very short for people to remember
點(diǎn)評 本文是一篇關(guān)于廣告的文章.做題時(shí)要在理解好文意的基礎(chǔ)上,與題目有機(jī)的結(jié)合,從文章中找到相關(guān)細(xì)節(jié)性的句子與選項(xiàng)細(xì)細(xì)比對,進(jìn)行選擇或推理判斷,選出符合文章內(nèi)容的正確選項(xiàng).做題注意靈活,有時(shí)可采用排除法或直選法確定出最終答案.
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