15.These days we are exposed to ads wherever we go.They try to sell us products by using beautiful art,videos,images or slogans that are catchy.Below,you can find some of the most famous logos that you can see everywhere in your life.
Audi
This business logo is very popular and the company is a competitor of BMW.The four rings can be interpreted as many things,like four elements,or four nations,but the truth lies elsewhere.In the 1930s,there were four different car manufacturers in Germany and they were called Audi,DKW,Horch and Wanderer.They decided to get together and create one company:Audi.But they didn't use the logo right away.It took 30years to see the four rings for the first time.
BMW
BMW was founded in Germany in 1916.The business logo of the company is easily recognized by anyone.Nevertheless the true meaning is a bit controversial(有爭議的).According to one side of the story,it represents the propeller(螺旋槳)of an airplane,because BMW used to produce airplanes in Munich.The other story goes that the blue and white triangles(三角形)are taken from the Bavarian(巴伐利亞) flag,which is the place where they were made.It's your choice-you can pick up your favorite story!
Ferrari
The story behind this logo is very interesting.During World War I,an excellent pilot,Count Francesco Barraca,painted a horse,the logo of his spuadron(空軍中隊(duì)),on his airplane to bring him luck.But he died in the war.In order to remember him,his mother then convinced Enzo Ferrairi to put the logo on his racing cars in the early 1930s to bring him good luck.The logo has stayed the same ever since.The yellow on the background represents the birthplace of Enzo Farrari,Modena,Italy.
25.When did people first see the Audi logo?D
A.In the 1930s
B.In the 1940s
C.In the 1950s
D.In the 1960s
26.What can we learn about BMW from the third paragraph?C
A.The logo of BMW represents an airplane.
B.It once produced airplanes in Bavaria.
C.The Bavarian flag includes blue and white triangles.
D.Most people prefer the second story.
27.Why did Ferrari use yellow as the logo's background?B
A.In memory of Count Francesco Barraca
B.To show respect for Enzo Ferrari
C.In order to bring good luck to drivers
D.To express his thanks to Count Francesco Barracca's mother.
分析 本文屬于廣告類閱讀,作者通過這篇文章向我們介紹了三個汽車品牌的由來,其中包括寶馬,奧迪以及法拉利.
解答 25.D 細(xì)節(jié)理解題,根據(jù)第二段In the 1930s,there were four different car manufacturers in Germany and they were called Audi以及It took 30years to see the four rings for the first time可知人們第一次看見奧迪標(biāo)志是在1960年,故選D.
26.C 細(xì)節(jié)理解題,根據(jù)第三段The other story goes that the blue and white triangles(三角形)are taken from the Bavarian(巴伐利亞) flag,which is the place where they were made可知寶馬中的巴伐利亞旗包括藍(lán)色和白色三角形,故選C.
27.B 細(xì)節(jié)理解題,根據(jù)最后一段The yellow on the background represents the birthplace of Enzo Farrari,Modena,Italy.可知法拉利使用黃色作為徽標(biāo)的背景是為了表示對恩佐•法拉利的尊敬,故選B.
點(diǎn)評 考查學(xué)生的細(xì)節(jié)理解和推理判斷能力.做細(xì)節(jié)理解題時一定要找到文章中的原句,和題干進(jìn)行比較,再做出正確選擇.在做推理判斷題時不要以個人的主觀想象代替文章的事實(shí),要根據(jù)文章事實(shí)進(jìn)行合乎邏輯的推理判斷.