8.Perfume(香水)-A Promise in a Bottle
"Perfume,"says expert perfumer Sophia Grojsman,"is a promise in a bottle."That promise might be reflected in a perfume's name:Joy,Pleasures,or Beautiful,for example.Millions of dollars are spent on the marketing of a perfume,trying to get customers to connect attraction or attitude to a fragrance.
Even without the marketing,fragrance has power over our thoughts and feelings.Some scientists insist that memory and smell are especially closely linked.Certain aromas(氣味)have the power to call up deep memories.Perfume makers are aware of this and use aromas that can touch us deeply.
The Power of Aromas
Of every ten new perfumes put on the market,perhaps only one will succeed.It's risky to try,as a company introducing a new fragrance can easily run through a budget of 20million dollars.Profits(利潤),however,can be very high.One successful fragrance,CK One from designer Calvin Klein,made 250million dollars in its first year.
In the perfume world,the most basic and important quality is the material with its own special aroma.Some are natural,coming from flowers,plants,or wood,for example.Others are synthetic materials,that is,the materials which are not natural but made with the help of science.According to expert perfumer Harry Fremont,a good fragrance"is a balance between naturals and synthetics".
Image(形象)and Marketing
Sephora is France's leading perfume store.In a store of shining stone,metal,and glass,famous perfumes are shown and guarded like works of art in the nearby Louvre Museum.Salespeople are dressed in black,and each type of perfume is sold in a particularly shaped bottle.In perfume sales,the importance is on presentation at least as much as on the product.
If you're confused about which perfume to buy,perfumer Annie Buzantian offers her advice:you really can't get an idea whether a perfume works or not until you wear it."It's like the difference between a dress on the hanger on the hanger and a dress on your body,"says Buzantian."Your first impression is often the right one."

57.What is the main idea of the first paragraph?A
A.The name is especially important for a perfume.
B.Too much money is wasted on the perfume market.
C.Perfume provides joy,pleasure and beauty to customers.
D.The perfume industry makes promises it can never keep.
58.According to Harry Fremont,a good fragrance is a balance betweenB.
A.fresh flowers and new plants
B.naturals and man-made materials
C.naturals and people's favorite
D.wood and materials with special smell
59.What is probably the main reason that Sephora's perfumes are so well guarded?A
A.It is the way to impress customers.
B.Each bottle is worth a lot of money.
C.French stores are normally well guarded.
D.The store has been attacked for many times.

分析 本文講述了香水--瓶中的一種承諾.而香水的味道和記憶有很大的關(guān)系,研究人員借此來用香水喚起人們的記憶.

解答 57.A 推理判斷題.根據(jù)文章內(nèi)容"Perfume(香水)-A Promise in a Bottle以及That promise might be reflected in a perfume's name香水--就是放入瓶內(nèi)的一個承諾.而那個承諾也許是由它的名字來影響的,故選A
58.B 細(xì)節(jié)理解題. 根據(jù)文章內(nèi)容According to expert perfumer Harry Fremont,a good fragrance"is a balance between naturals and synthetics".一種好聞的香味是自然的芬芳和人工合成的材料的結(jié)合,故選B
59.A 細(xì)節(jié)理解題. 根據(jù)文章內(nèi)容In a store of shining stone,metal,and glass,famous perfumes are shown and guarded like works of art in the nearby Louvre Museum以及In perfume sales,the importance is on presentation at least as much as on the product.這個店里的各種裝飾和香水的擺放就像盧浮宮的里的藝術(shù)品一般,這會給顧客很深的印象,有利于產(chǎn)品的出售,故選A

點評 本文是政治經(jīng)濟類閱讀理解.做這類題材閱讀理解時要求考生對文章通讀一遍,做題時結(jié)合原文和題目有針對性的找出相關(guān)語句進(jìn)行仔細(xì)分析,結(jié)合選項選出正確答案.推理判斷題也是要在抓住關(guān)鍵句子的基礎(chǔ)上合理的分析才能得出正確答案,切忌胡亂猜測,一定要做到有理有據(jù)

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科目:高中英語 來源: 題型:閱讀理解

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17.Imagine there is a bank that puts 86,400dollars in your account each morning.It carries over no balance from day to day.Every evening the bank writes off(注銷) the balance that you failed to use during the day.What would you do?Take out every cent,of course!
    Each of us has such a bank.Its name is TIME.Every morning,it puts in 86,400dollars seconds.Every evening it writes off,as it is lost.There is no balance or overdraft.If you fail to use the day's savings,the lost is yours.There is no going back.There is no taking from"tomorrow".You must make good use of it so as to get more in health,happiness and success!
    The clock is running.Make the most of today.To realize the value of ONE YEAR,ask a student who failed a grade; To realize the value of ONE MONTH,ask a mother who gave birth to a premature(早產(chǎn)) baby; To realize the value of ONE WEEK,ask the editor of a weekly newspaper; To realize the value of ONE HOUR,ask the lovers who are waiting to meet; To realize the value of ONE MINUTE,ask a person who missed the train; To realize the value of ONE SECOND,ask a person who just avoided an accident.
    Make good use of every moment that you have.Remember that time waits for no one.Yesterday is history.Tomorrow is a mystery.Today is a gift.That's why it's called"The Present".

21.The underlined word"balance"in paragraph 1 meansB
A.貸款
B.余款
C.平衡
D.提款
22.What is special about the TIME bank we each have?D
A.We can store time in it whenever we like.
B.Someone puts 86,400dollars in it every day.
C.Someone helps you spend your time every night.
D.The time in it will surely get lost if you don't use it.
23.What can be the best title of the passage?C
A.The Bank of Money         
B.The Clock is Running
C.The Bank of Time          
D.The Value of One Hour.

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科目:高中英語 來源: 題型:閱讀理解

18.Swimming is one of those activities that can be learned early in life.Little children can learn to swim as soon as they walk.In fact,you need the same skills in walking as in swimming.However,I believe that five is the best age to learn.By five or six,a child knows fear of water,a very important thing to know.It's wise to be afraid,to recognize true danger.Young ones understand that the water can sometimes be very dangerous.
To really benefit from swimming,every swimmer should learn,as soon as possible,these four basic strokes:butterfly,backstroke,breaststroke,and crawl.I feel that one of these---the breaststroke is different from the others,since some young swimmers use this stroke naturally,without any training.
In swimming there are certain rules every swimmer should follow:
1.Never swim alone!No matter how good you are in the water,don't risk drowning by swimming alone.If you swim by yourself,with no life guards or friends with you,you may get into trouble.
2.Don't go beyond your abilities.Most swimmers know enough not to swim too far from the bank or the beach.Showing off by doing dangerous tricks is no good.Swim safely and you will continue to swim and alive.
3.Don't smoke.Swimming depends on a healthy body; good lungs are part of it.
4.Work at any activity that builds muscles.
59.Little children can learn to swim as soon asB.
A.they can talk                   
B.they start walking
C.they have no fear of the water      
D.they are five or six years old 
60.The author believes that fear of water isB.
A.stupid                          
B.sensible(明智的)    
C.dangerous                   
D.not smart 
61.The stroke that some young swimmers use first isC.
A.butterfly                       
B.backstroke   
C.breaststroke                    
D.crawl
62.According to the passage,you should not swim alone becauseD.
A.the water is too cold             
B.your parents would not be happy 
C.something in the water might attack   
D.you might drown.

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