2.You might notice something new in the next few years as you watch Disney programs:Starting in 2016,there won't be any candy,sugary cereal or fast-food commercials (廣告)aimed at kids.
The Walt Disney Company has become the first major media company to ban(禁止)ads for junk food on its TV channels,radio stations and websites.It hopes this will stop kids from making poor food choices.First Lady Michelle Obama called it a"game changer"that is sure to send a message to the rest of the children's entertainment industry."Just a few years ago,if you had told me or any other mom or dad in America that our kids wouldn't see a single ad for junk food while they watched their favorite cartoons on a major TV network,we wouldn't have believed you,"said the First Lady,who heads a campaign to help stop child obesity (肥胖).
The ban would apply to Disney-owned ABC stations as well as Radio Disney and Disney-owned websites aimed at families with young children.In addition,Disney plans to make changes to its kids'menus at theme parks and resorts (度假勝地).Fast-food options will be replaced with healthier choices,such as smoothies (果汁),apples,vegetables and yogurt.
In addition to candy bars and fast-food meals,other foods that don't meet Disney's nutritional standards will be banned from the company's kid-targeted media.Any cereal with 10 grams or more of sugar per serving will be off the air.There will be no ads for full meals of more than 600 calories.Juices with high levels of sugar and foods with too much salt will also be pulled.
Leslie Goodman,Disney's senior vice-president of Corporate Citizenship,said a company that wants to advertise will need to show that it offers a range of healthy options.
Disney isn't the only one pushing away unhealthy foods.Last week,New York City Mayor Michael Bloomberg suggested a ban on drinks over 16ounces sold in movie theaters,restaurants and convenience stores in the Big Apple.He says large,sugary drinks are partly to blame for obesity.
47.What will the Walt Disney Company do from 2016?A
A.Stop broadcasting advertisements for junk food on TV
B.Help kids develop healthy lifestyle in the program.
C.Produce more and better cartoons for young kids.
D.Provide healthier food for kids while they are watching programs.
48.What Michelle Obama said suggests that while watching cartoons,D.
A.kids didn't believe what the commercials said
B.kids enjoy eating candy,sugary cereal or junk food
C.kids find pleasure in watching fast-food commercials
D.kids were to see a lot of fast-food commercials on TV
49.The underlined words in the last paragraph are similar in meaning toB.
A.a(chǎn)ccepting
B.rejecting
C.selling
D.a(chǎn)dvertising
50.According to Michael Bloomberg,to fight child obesity,kids shouldC.
A.watch fewer cartoons
B.not go to movie theaters
C.drink less sugary drinks
D.take more physical exercise.
分析 本文講述了迪士尼公司將成為第一家停止在自己的公共媒體上為垃圾食品做廣告的公司.
解答 47.A;細(xì)節(jié)理解題.根據(jù)文中第二段中的The Walt Disney Company has become the first major media company to ban ads for junk food on its TV channels,radio stations and websites.可知迪士尼公司將會(huì)在電視臺(tái)、廣播臺(tái)和網(wǎng)站上停止做垃圾食品的廣告.故選A.
48.D;推理判斷題.根據(jù)文中第三段中第一夫人說(shuō)的話"Just a few years ago,if you had told me or any other mom or dad in America that our kids wouldn't see a single ad for junk food while they watched their favorite cartoons on a major TV network,we wouldn't have believed you,"可知以前在電視上孩子們經(jīng)常會(huì)看到垃圾食品的廣告.故選D.
49.B;詞義推測(cè)題.根據(jù)文中"Disney isn't the only one pushing away unhealthy foods."(迪斯尼并不是唯一一個(gè)把不健康的食物推出去的人),可知pushing away 可以理解為拒絕,故選B.
50.C;細(xì)節(jié)理解題.根據(jù)最后一段中的He says large,sugary drinks are partly to blame for obesity.可知孩子們應(yīng)該少喝蘇打飲料,故選C.
點(diǎn)評(píng) 本文考察學(xué)生的細(xì)節(jié)理解和推斷能力以及細(xì)心程度,只要抓住文章的關(guān)鍵詞,采用尋讀的方法查找細(xì)節(jié),就能找到正確答案.