閱讀下列短文,從每題所給的四個(gè)選項(xiàng)A、B、C和D中,選出最佳選項(xiàng)。

A news release is a tool of communication,through which information is passed to even the farthest end of the world.It keeps us well informed of the happenings of the world which would otherwise remain unknown.

When writing a news release,keep in mind that the media receive hundreds of releases every day.Try to follow these guidelines:Keep it short and professional.Come up with a catchy headline that will grasp someone's attention.Sometimes the title will take more time to come up with than writing the release.That's okay-the headline could be critical for getting an event covered!

Cover the 5 W's in your first paragraph.Those are who you are; what you are doing;where,when you are doing;why you are doing it,which help us understand the details about the event.Besides,any opinions in the news release should be put in quotations from your designated spokesperson.Include things that the media finds newsworthy,which is the most essential.

Make the time on your news release at least half an hour later than the time you have told activists to show up at an event.This will ensure that activists are prepared and in place by the time the media arrive.

Choose a spokesperson for the event who can be quoted in the release and will be available for calls at that number the day before the event.

Have someone proof the release for spelling,grammar and content(determine whether what you are trying to relay is clear and right).Sometimes the person who writes the release may not notice mistakes that a fresh pair of eyes will catch.

Accuracy is the last but not least important in terms of your content and the location and time that you tell the media.If you do make a mistake,it is critical that you call and notify the media of the correction.

1.What's the main purpose of the passage?

A.To tell us the importance of the news release.

B.To tell us how to avoid mistakes in the news release.

C.To make us know how to make the news release.

D.To ask us to read news release on the latest events.

2.What does the underlined word “catchy” in Para 2 probably mean?

A.Tricky. B.Attractive.

C.Imaginary. D.Funny.

3.What is the most important for a news release according to the passage?

A.Make sure the 5 W's in your first paragraph.

B.Choose a proper spokesperson for the event.

C.Make the news release newsworthy and accuracy.

D.Ensure activists are prepared for the events in advance.

4.Which of the following is RIGHT according to the passage?

A.A news release is more important than any other medium.

B.Any opinions in the news release should have quotations.

C.The main task of the spokesperson is to correct the mistakes by the writer.

D.Lacking experience,the person who writes the release may make mistakes.

練習(xí)冊(cè)系列答案
相關(guān)習(xí)題

科目:高中英語(yǔ) 來(lái)源:2015-2016學(xué)年湖南省婁底市高一下學(xué)期期末考試英語(yǔ)試卷(解析版) 題型:閱讀理解

It’s 5:00 in the morning when the alarm (鬧鐘) rings in my ears. I roll out of bed and walk blindly through the dark into the bathroom. I turn on the light and put on my glasses. The house is still as I walk downstairs while my husband and three kids sleep peacefully. Usually I go for a long run, but today I choose my favorite exercise DVD, Insanity. Sweat pours down my face and into my eyes. My heart races as I face my body to finish each movement. As I near the end of the exercise, I feel extremely tired, but a smile is of my face. It’s a smile because the DVD is over, but a smile of success from pushing my body to its extreme limit.

Some people enjoy shopping,smoking,food,work,or even chocolate. But I need exercise to get through each day. Some shake heads when they see me run through the town. Others get hurt when I refuse to try just one bite of their grandmother’s chocolate cake. They raise their eyebrows, surprised by my “no thank you,” or by my choice to have a salad. Over the years,I have learned it’s okay to just say “no.” I shouldn’t feel sorry for refusing food that I don’t want to eat.

So what drives me to roll out of bed at 5:00 a.m.? What gives me the reason to just say to ice cream? Commitment. A commitment to change my life with a way that reduces daily anxiety, increases self–confidence and energy, extends life and above all improves my body shape. This is the point where a smile appears on my face as I look at myself in the mirror or try on my favorite pair of jeans that now fit just right. It’s through commitment and sweat that I can make a difference within myself inside and out.

1.Why is there a smile on the author’s face in the morning?

A. Because she sees her family sleeping peacefully.

B. Because she feels a sense of achievement.

C. Because she enjoys the interesting DVD.

D. Because she finishes her favorite exercise.

2.Which of the following is true according to Paragraph 2?

A. Others don’t understand what she does.

B. She likes to make others surprised.

C. She doesn’t like others politely.

D. Others try to help her by offering her food.

3.What does the underlined word “commitment” in the last paragraph mean?

A. Good health. B. A regular habit.

C. A strong power. D. Firm belief.

4.What can we learn about the author from the text?

A. She aims to develop a good body shape.

B. She wants to look different from others.

C. She acts in a strange way.

D. She has difficulty getting along with others.

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2015-2016學(xué)年甘肅省高一上學(xué)期月考二英語(yǔ)試卷(解析版) 題型:閱讀理解

Who do you think was the most important woman of the past 100 years?

Jane Addams (1860 - 1935)

Addams helped the poor and worked for peace. She created shelters, education opportunities and services for people in need. In 1931, Addams became the first American woman to win the Nobel Peace Prize.

Rachel Carson (1907 - 1964)

Rachel Carson was born in the rural river town of Springdale, Pennsylvania in America. The popular 1962 book “Silent Spring” by Rachel Carson made people realize the dangers and the harmful effects (影響) of pollution on humans and on the world’s lakes and oceans.

Angela Merkel (1954 - )

In 2005, Germans chose Angela Merkel as their first woman head of the country. She had been a scientist in the past. As Germany’s leader, she has had an effect on the whole world.

Sandra Day O’Connor (1930 - )

When Sandra Day O’Connor finished her class at Stanford Law School, in 1952, she could not find work because she was a woman. However, she became the first woman to join the U.S. Supreme Court (最高法院) in 1981 after years of hard work.

Margaret Thatcher (1925 - 2013)

In 1979, Margaret Thatcher became Britain’s first woman Prime Minister (首相). She served until 1990, which made her the first British leader to serve three terms in a row. Because of her high standards and strong will, people called her Britain’s Iron Lady.

Marie Curie (1867-1934)

Polish-born scientist Marie Curie discovered that some types of metal give off energy called radiation (輻射能). Her research led to new medical treatments and arms. She received the Nobel Prize in Physics in 1903 and in Chemistry in 1911.

1.Who once won the Nobel Prize?

A.Jane Addams and Marie Curie.

B.Jane Addams and Margaret Thatcher.

C.Marie Curie and Angela Merkel.

D.Marie Curie and Rachel Carson.

2.What do Angela Merkel and Margaret Thatcher have in common?

A.Both of them were scientists before coming to power.

B.Both of them are the first woman head of their country.

C.Both of them are famous for being strict.

D.Both of them have worked for three terms.

3.Who once failed to find a job?

A.Jane Addams. B.Sandra Day O’Connor.

C.Rachel Carson. D.Margaret Thatcher.

4.What would be the best title for the text?

A.Great women. B.Famous scientists.

C.Strong leaders. D.Ways to success for women.

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2015-2016學(xué)年甘肅省高一上學(xué)期月考二英語(yǔ)試卷(解析版) 題型:單項(xiàng)填空

I bought a dress for only 10 dollars in a sale;it was a real ______.

A.exchange B.bargain C.trade D.business

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2016屆高二人教版必修五單元質(zhì)量評(píng)估(四)英語(yǔ)試卷 (解析版) 題型:語(yǔ)法填空

閱讀下面材料,在空白處填入適當(dāng)?shù)膬?nèi)容(1個(gè)單詞)或括號(hào)內(nèi)單詞的正確形式。

Lionel Messi,1. player from the South American country Argentina,is one of the greatest soccer players alive today.At a young age,he 2.(move)to Spain and now plays 3.(profession)for the FC Barcelona.Messi started playing soccer at the age of 5 for a small soccer team 4.(own)by his father.Even as a young boy,he did very well.But when he was 11 years old,he found out he had a sickness which would prevent him from growing much 5.(tall).There was a way to help him grow more,6.his parents did not have enough money to pay for his medical needs.So,they looked around for a soccer club 7. would be able to do this for them.The clubs in Argentina couldn't help him,but the famous FC Barcelona in Spain offered 8.(accept)Messi on the junior team and pay for the bills.The Messi family happily took the offer and moved to Spain.In the FC Barcelona,Messi was one of the best 9.(play)through his teen years. 10. his incredible talent,Messi has surprised the world.

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2015-2016學(xué)年新疆庫(kù)爾勒市高二下學(xué)期期末考試英語(yǔ)試卷(解析版) 題型:語(yǔ)法填空

閱讀下面短文,在空格處填入一個(gè)適當(dāng)?shù)脑~或使用括號(hào)中詞語(yǔ)的正確形式填空(不多于3個(gè)單詞),并將答案填寫在答題卡的相應(yīng)位置上。

After long hours of flying, we arrived at Beijing International Airport. I1. (impress) by its architecture. Then we took the bus to the hotel 2. (call) Golden Village.

Within the first two days of classes, I got 3. map of Beijing in English. That night, a couple of us sat down and 4. (combine) all the places that we wanted to visit including the ones that we researched about before we left the U.S. It would have been impossible for us to explore 5. the help of the local students. All the students were very 6. (help) in letting us ask questions and taking us around the city. Other than small 7. (difficult) in communication, the local students spoke English fairly well. In the beginning we were just classmates, 8. by the end of the trip, we were all friends.

After 9. (spend) three weeks there, I felt like I gained a great experience. I observed such a different perspective of China by 10. (actual) being in country rather just hearing about it through the media.

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2015-2016學(xué)年山西高平特立高級(jí)中學(xué)高二下學(xué)期第一次月考英語(yǔ)試卷(解析版) 題型:短文改錯(cuò)

改錯(cuò)

假定在英語(yǔ)課上老師要求同桌之間交換修改作文。請(qǐng)你修改你同桌寫的以下作文。文中共有10處語(yǔ)言錯(cuò)誤,每句中最多有兩處。錯(cuò)誤涉及一個(gè)單詞的增加、刪除或修改。

增加:在缺詞處加一個(gè)漏詞符號(hào)(∧),并在其下面寫出該加的詞。

刪除:把多余的詞用斜線(\)劃掉。

修改:在錯(cuò)的詞下劃一橫線,并在該詞下面寫出修改后的詞。

注意:1.每處錯(cuò)誤及其修改均僅限一詞;

2.只允許修改l0處,多者(從第11處起)不計(jì)分。

Now some of the students are addicting to network novels and some even read them in class, affecting their study. The school will organize a one-month reading project help students choose good books to read them. Every student is requiring to read a famous book and then write a essay after finishing the book. By doing so, the students can develop their read skill and enrich their life. They can get away from bad affects and form a good attitude of life. At the end of the month, all the students would also hold a speech competition to praise those the teachers who think stand up in the activity

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2015-2016學(xué)年江西省高一下學(xué)期期未考試英語(yǔ)試卷(解析版) 題型:書面表達(dá)

書面表達(dá)

假定你是李華,你在網(wǎng)上看到在華工作的美國(guó)人Jason發(fā)布的帖子,說(shuō)他想找一個(gè)中國(guó)人教他漢語(yǔ)并陪他練習(xí)口語(yǔ),愿意為此支付費(fèi)用。你很感興趣,請(qǐng)給他寫一封電子郵件,要點(diǎn)如下:

1.自我介紹;

2.詢問(wèn)相關(guān)事宜;

3.希望被錄用。

注意:1.詞數(shù)100左右;2.可以適當(dāng)增加細(xì)節(jié),以使行文連貫;3.開頭和結(jié)尾已為你寫好,不計(jì)入總詞數(shù)。

Dear Jason,

I'm Li Hua, a student majoring in Chinese education at Peking Normal University.

_______________________________________________________________________________

_______________________________________________________________________________

_______________________________________________________________________________

_______________________________________________________________________________

_______________________________________________________________________________

_______________________________________________________________________________

_______________________________________________________________________________

_______________________________________________________________________________

Looking forward to your early reply!

Yours,

Li Hua

查看答案和解析>>

科目:高中英語(yǔ) 來(lái)源:2016屆高二英語(yǔ)人教版必修五單元質(zhì)量評(píng)估(五)英語(yǔ)試卷 (解析版) 題型:完形填空

閱讀下列短文,從每題所給的四個(gè)選項(xiàng)A、B、C和D中,選出最佳選項(xiàng)。

A British man has been reunited with his leather wallet—nearly twenty years after it was lost during a train ride across Switzerland.

It appears no one stole anything during the 18 years that Colin Mendoza's wallet was missing as it still contains the passport and his credit cards(信用卡),driving license,receipts and an identification card from an old job.But where it was all this time and how it was discovered remains a mystery.

Colin still isn't certain how he lost the wallet while traveling by train from Zurich Airport to Geneva in 1996.He fell asleep on the train and didn't realize it was missing until he was getting into a car in Geneva.He reported it missing to the police.

Years passed and Colin forgot about the incident until he received an e-mail from a police officer in the tiny Swiss mountain town of Chur.It turns out someone found the wallet on the floor of a shopping centre in Chur and handed it in to local police.After a quick search online an officer found his e-mail address.

Colin,50,said:“When I received the e-mail I thought that was unexpected and happened suddenly.I'm not sure what I'm going to do with it.”Colin said the wallet itself-a birthday gift from his wife-is in good condition and showing few signs of additional wear and tear.“I'm amazed at its good condition and that it had my entire old ID -my passport,driving license,old company ID and all my credit cards.”Colin said the police haven't figured out how the wallet ended up in Chur.

A police spokesman said:“We have no idea how it found its way from the train to a shopping centre.But the_man was happy to have it recovered.”

1.Colin Mendoza lost his wallet when he ________.

A.went shopping in a shopping centre in Chur

B.was traveling by train in Switzerland

C.was celebrating his birthday with his wife

D.was working with his workmates in the company

2.What do you know about Colin Mendoza's wallet?

A.It was made by his wife.

B.It was broken completely.

C.It was empty when found again.

D.It was a birthday gift for him.

3.Which of the following statements is TRUE?

A.The thief put Colin's wallet on the floor of a shopping centre.

B.Until now no one knows how the wallet was recovered.

C.The police found Colin's address by communicating with his company.

D.When Colin found his wallet was missing,he telephoned his wife at once.

4.The underlined words“the man”in the last paragraph probably refer to ________.

A.Colin Mendoza

B.the police officer

C.the person who found the wallet

D.the car driver

查看答案和解析>>

同步練習(xí)冊(cè)答案