Several factors make a good newspaper story. First,1,it must be new. But since TV can react to events so quickly, this is often a problem for2. They usually respond3it in one of three ways.
One by providing4detail, comment or background information.
One by finding a new5on the day’s major stories.
One by printing completely different stories which6doesn’t broadcast.
What else? Well—it also has to be7. People don’t want to read about8, everyday life. Because of this, many stories9some kind of conflict or danger. This is one reason why so much news seems to be10news , “ Plane lands safely—no-one hurt ”doesn’t sell newspapers. “Plane11—200 feared dead !” does .
Next, there’s human interest. People are interested in other12—particularly in the rich, famous and powerful. Stories about the private lives of pop singers, actors, models, politicians,13, all appear regularly in certain newspapers .
Finally, for many editors,14is an important factor, too. They prefer stories about people, places and events which their readers know. That’s15the stories in Tokyo’s newspapers are often very different from the stories printed in Paris, Cairo, New York or Buenos Aires.

  1. 1.
    1. A.
      gradually
    2. B.
      extremely
    3. C.
      obviously
    4. D.
      precisely
  2. 2.
    1. A.
      newspapers
    2. B.
      publications
    3. C.
      reporters
    4. D.
      broadcasters
  3. 3.
    1. A.
      with
    2. B.
      on
    3. C.
      of
    4. D.
      to
  4. 4.
    1. A.
      extra
    2. B.
      available
    3. C.
      reliable
    4. D.
      memorable
  5. 5.
    1. A.
      direction
    2. B.
      look
    3. C.
      angle
    4. D.
      section
  6. 6.
    1. A.
      TV
    2. B.
      internet
    3. C.
      newspaper
    4. D.
      radio
  7. 7.
    1. A.
      conventional
    2. B.
      dramatic
    3. C.
      professional
    4. D.
      sensitive
  8. 8.
    1. A.
      common
    2. B.
      usual
    3. C.
      ordinary
    4. D.
      special
  9. 9.
    1. A.
      urge
    2. B.
      neglect
    3. C.
      increase
    4. D.
      involve
  10. 10.
    1. A.
      good
    2. B.
      bad
    3. C.
      exciting
    4. D.
      informative
  11. 11.
    1. A.
      crashes
    2. B.
      bumps
    3. C.
      strikes
    4. D.
      drops
  12. 12.
    1. A.
      places
    2. B.
      people
    3. C.
      things
    4. D.
      news
  13. 13.
    1. A.
      in addition
    2. B.
      in any case
    3. C.
      for example
    4. D.
      after all
  14. 14.
    1. A.
      personality
    2. B.
      similarity
    3. C.
      tolerance
    4. D.
      familiarity
  15. 15.
    1. A.
      that
    2. B.
      why
    3. C.
      because
    4. D.
      what
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