Question

【題目】Stories Behind Famous Company Names

	Inventor Caleb Bradham had originally wanted to be a doctor but started working in a pharmacy when he returned home to North Carolina. In 1893, he made up what he first called “Brad’s Drink,” a mix of water, sugar, caramel, lemon oil, nutmeg, and other flavors. Five years later, he renamed it Pepsi-Cola. He claimed the drink could help with digestion(消化), or dyspepsia, the term from which Bradham adapted the name Pepsi.
	This luxury car maker combined elements from the Ford and Oldsmobile companies when it was started in 1902 and later became known for its innovation and high quality. The company was named after the French explorer Antoine Laumet de la Mothe Cadillac, who founded the city of Detroit in 1701.
	Company co-founder Gordon Bowker has said that while brainstorming names, someone brought out a map that featured the old mining town of Starbo. That may have led him to think of Starbuck, the first mate in Herman Melville’s famous novel, Moby Dick. Not only the company name but also the origin of its logo has aroused great curiosity.
	The inventor of Rolex, Hans Wilsdorf, was looking to make an elegant, yet precise, wristwatch. He wanted a name that was easy to say, worked in different languages, and looked good on the watches. He settled on Rolex in 1908.

【1】Which company name has a close relationship with literature?

A.PepsiB.Cadillac

C.StarbucksD.Rolex

【2】Which of the following statements is True?

A.Caleb Bradham aimed to cure dyspepsia with Pepsi.

B.Hans Wilsdorf intended Rolex to be universally accepted.

C.Cadillac was named after the founding father of the company.

D.Starbucks was used due to the co-founder’s love for his hometown.

【3】From the passage, we can learn that .

A.a famous company name is easy to spell

B.a special story can make a company famous

C.a company name usually has a special meaning in it

D.a company name is related to the founder’s profession

Answer 1

【答案】

【1】C

【2】B

【3】C

【解析】

這是說明文。文章主要介紹了4所著名公司名字背后的故事。

【1】細(xì)節(jié)理解題。由Starbucks介紹中的第二句“That may have led him to think of Starbuck, the first mate in Herman Melville’s famous novel, Moby Dick.”可知，那可能讓他想起了赫爾曼·麥爾維爾的著作《白鯨記》中的第一個大副Starbuck。由此可見Starbuck的名字和文學(xué)作品有關(guān)。結(jié)合選項可知，選項C正確。

【2】細(xì)節(jié)理解題。由Rolex介紹中的第二句“He wanted a name that was easy to say, worked in different languages, and looked good on the watches.”可知，他想要一個容易說，能用不同語言表示，并且在手表上看起來不錯的名字。由此可見，Hans Wilsdorf想要的名字應(yīng)該是讓人容易說，不同語言也可以表示它 ，這樣人們才能廣泛地接受。結(jié)合選項可知，選項B正確。

【3】推理判斷題。由全文內(nèi)容可知，Pepsi介紹中的最后一句“He claimed the drink could help with digestion(消化), or dyspepsia, the term from which Bradham adapted the name Pepsi.”，表示的是他聲稱這款飲料能幫助消化或者消化不良，從這個術(shù)語Bradham改編了這個名字Pepsi。Cadillac介紹中的最后一句“The company was named after the French explorer Antoine Laumet de la Mothe Cadillac, who founded the city of Detroit in 1701.”表示的是這個公司是以法國探險家Antonie Laumet De La Mothe Cadillac命名的，這位探險家在1701年發(fā)現(xiàn)了底特律市。Starbucks介紹中的第二句“That may have led him to think of Starbuck, the first mate in Herman Melville’s famous novel, Moby Dick.”表示的是那可能讓他想起了赫爾曼·麥爾維爾的著作《白鯨記》中的第一個大副Starbuck。Rolex介紹中的第二句“He wanted a name that was easy to say, worked in different languages, and looked good on the watches.”表示的是他想要一個容易說，能用不同語言表示，并且在手表上看起來不錯的名字。由此可見，四家公司的名字都有它的故事和意義，所以公司的名字通常有一個特殊的意義。結(jié)合選項可知，選項C正確。