【題目】

Company Names That Have Secret Meanings

Co-founder Larry Page was at a brainstorming session at Stanford for a new massive data indexing website. Someone suggested “googolplex”—one of the largest describable NUMBERS. Page shortened it to “googol.” When he later checked for the availability of the domain name, he made a mistake and typed in “google” instead. But he liked the name and registered it for himself and co-founder Sergey Brin.

This luxury car maker combined elements from the Ford and Oldsmobile companies when it was started in 1902 and later became known for its innovation and high quality. The company was named for the French explorer Antoine Laumet de la Mothe Cadillac, who founded the city of Detroit in 1701.

Company co-founder Gordon Bowker has said that while brainstorming names, someone brought out a map that featured the old mining town of Starbo. That may have led him to think of Starbuck, the first mate in Herman Melville’s famous novel, Moby Dick. Not only the company name but also the origin of its logo has aroused great curiosity.

The inventor of Rolex, Hans Wilsdorf, was looking to make an elegant, yet precise, wristwatch. He wanted a name that was easy to say, worked in different languages, and looked good on the watches. He settled on Rolex in 1908.

1Which company name has a close relationship with literature?

A. Google. B. Cadillac.

C. Starbucks. D. Rolex.

2Which of the following statements is True?

A. Google was adopted because “googol” was not available then.

B. Cadillac was named after the founding father of the company.

C. Starbucks was used due to the co-founder’s love for his town.

D. Hans Wilsdorf intended Rolex to be universally accepted.

【答案】

1 C

2 D

【解析】

本文是說明文。介紹了四家公司名字背后蘊藏的故事。

1推理判斷題。根據(jù)原文中That may have led him to think of Starbuck, the first mate in Herman Melville’s famous novel, Moby Dick.星巴克聯(lián)合創(chuàng)始人由小鎮(zhèn)名Starbo,聯(lián)想到了Herman Melville的《白鯨》可得知答案為C。

2推理判斷題。由原文“He wanted a name that was easy to say, worked in different languages, and looked good on the watches.”可推斷,他想要一個他想要一個容易說的名字,一個被普遍接受的名字,故選D。

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