相關(guān)習(xí)題
 0  40077  40085  40091  40095  40101  40103  40107  40113  40115  40121  40127  40131  40133  40137  40143  40145  40151  40155  40157  40161  40163  40167  40169  40171  40172  40173  40175  40176  40177  40179  40181  40185  40187  40191  40193  40197  40203  40205  40211  40215  40217  40221  40227  40233  40235  40241  40245  40247  40253  40257  40263  40271  151629 

科目: 來(lái)源: 題型:

A Belgian French-language daily has released _______ is thought to be Europe's first 3D newspaper —complete with cardboard viewing glasses.

A. which       B. where       C. that       D. what

 

查看答案和解析>>

科目: 來(lái)源: 題型:

It was not until the end of the meeting_____________.

A. that she turned up     B. when she turned up

C. did she turn up      D. had she turned up

 

查看答案和解析>>

科目: 來(lái)源: 題型:

Mr. Smith did all he could ________ his family’s living standard.

A. improve           B. to improve           C. improving           D. to improving

查看答案和解析>>

科目: 來(lái)源: 題型:閱讀理解

To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries concentrated primarily on the efficient production of goods, and then relied on “persuasive salesmanship” to move as much of these goods as possible. Such production and selling focuses on the needs of the seller to produce goods and then convert(使轉(zhuǎn)換) them into money.

Marketing, on the other hand, focuses on the wants of consumers. It begins with first analyzing the preferences and demands of consumers and then producing goods that will satisfy them. This eye-on-the-consumer approach is known as the marketing concept, which simply means that instead of trying to sell whatever is easiest to produce, the makers and dealers first find out what the consumer wants to buy and then go about making it available for purchase.

This concept does not imply that business is benevolent(慈善的) or that consumer satisfaction is given priority over profit in a company. There are always two sides to every business transaction—the firm and the customer—and each must be satisfied before trade occurs. Successful merchants and producers, however, recognize that the surest route to profit is through understanding and catering to(迎合) customers. A striking example of the importance of catering to the consumer presented itself in mid-1985, when Coca Cola changed the flavor of its drink. The non-acceptance of the new flavor by a significant portion of the public brought about a prompt restoration(恢復(fù)) of the Classic Coke, which was then marketed alongside the new.

1.The marketing concept discussed in the passage is ________.

A.      the practice of turning goods into money

B.      making goods available for purchase

C.      the customer-centered approach

D.      a form of persuasive salesmanship

2. What was the main concern of industries before the marketing concept was widely accepted?

A.       The needs of the market.

B.       The efficiency of production.

C.       The satisfaction of the user.

D.       The preferences of the dealer.

3.According to the passage, “to move as much of these goods as possible” ( in Paragraph 1) means “________”.

  A. to sell the largest possible quantity of goods

  B. to transport goods as efficiently as possible

  C. to get rid of these goods in large quantities

  D. to redesign these goods for large-scale production

4.What does the restoration of the Classic Coke best prove?

A.      Traditional goods have a stronger appeal to the majority of people.

B.      It takes time for a new product to be accepted by the public.

C.      Consumers with conservative tastes are often difficult to please.

D.      Products must be designed to suit the taste of the consumer.

 

查看答案和解析>>

科目: 來(lái)源: 題型:

—Would you like to go to this week’s dancing party?

— _______When is it to be held?

A. Yes, I do       B. Yes, I’d love to

C. No, I’m afraid     D. Of course not

 

查看答案和解析>>

科目: 來(lái)源: 題型:

The reason______ he was late for work was______ he didn’t get up early.

  A. for, because  B. which, because  C. why, that  D. for, that

 

查看答案和解析>>

科目: 來(lái)源: 題型:

____ Flying Luxury Hotel of Tomorrow is ______ huge 400-ton aircraft without wings.

A. /, a     B. The, a     C. The, the    D. A, a

 

查看答案和解析>>

科目: 來(lái)源: 題型:

Johnny is a great dancer; he _____above the rest for his perfect performance.

A. stands by    B stands for   C stands out  D. makes for

 

查看答案和解析>>

科目: 來(lái)源: 題型:

I had not listened to my mother’s advice on taking an umbrella. Later that afternoon, I was nearly ________ the rain.

A. taken by   B. trapped in   C. caught in  D. beaten by

 

查看答案和解析>>

科目: 來(lái)源: 題型:

I don’t want to have the question of what to furnish our room with _______about any more. We have to make quick decision.

  A. quarrelling  B. to be quarreled  C. quarreled  D. to quarrel

 

查看答案和解析>>

同步練習(xí)冊(cè)答案