A c is a river dug by man for travel , shipping or irrigation .
科目:高中英語 來源: 題型:閱讀理解
No one knows for sure when advertising first started. It is possible that it grew out of the discovery that some people did certain kinds of work better than others did them. That led to the concept of specialization, which means that people would specialize, or focus, on doing one specific job.
Let’s take a man we'll call Mr. Fielder, for example. He did everything connected with fanning. He planted seeds, tended the fields» and harvested and sold his crops. At the same lime, he did many other jobs on the farm. However, he didn't make the bricks for his house, cut his trees into boards, make the plows (犁) , or any of the other hundreds of things a farm needs. Instead, he got them from people who specialized in doing each of those things.
Suppose there was another man we shall call Mr. Plowright. Using what he knew about fanning and working with iron, Mr. Plowright invented a plow that made fanning easier. Mr. Plowright did not really like fanning himself and wanted to specialize in making really good plows. Perhaps, he thought, other farmers will trade what they grow far one of my plows.
How did Mr. Plowright let people know what he was doing? Why, he advertised, of course. First he opened a shop and then he put up a sign outside the shop to attract customers. That sign may have been no more than a plow carved into a piece of wood and a simple arrow pointing to the $hop door. It was probably all the information people needed to find Mr, Plowright and his really good plows.
Many historians believe that the first outdoor signs were used about five thousand yean; ago. Even before most people could read, they understood such signs. Shopkeeper« would carve into stone, clay, or wood symbols for the product they had for sale.
A medium, in advertising talk, is the way you communicate your message. You might say that the first medium used in advertising was signs with symbols. The second medium was audio, or sound, although that term is not used exactly in the way we use it today. Originally, just the human voice and maybe some kind of simple instrument, such as a bell, were used to get people's attention.
A crier, in the historical sense, is not someone who weeps easily. It is someone, probably a man, with a voice loud enough to be heard over the other noises of a city. In ancient Egypt, shopkeepers might hire such b person to spread the news about their products. Often this earliest form of advertising involved a newly arrived ship loaded with goods. Perhaps the crier described the goods, explained where they came from, and praised their quality. His job was, in other words, not too different from a TV or radio commercial in today's world.
41. What probably led to the start of advertising?
A. The discovery of iron. B. The specialization of labor.
C. The appearance of new jobs. D. The development of fanning techniques.
42. To advertise his plows, Mr. Plowright ______.
A. praised his plows in public R. placed a sign outside the shop
C. hung an arrow pointing to the shop D. showed hut products to the customers
43. The writer makes up the two stories of Mr. Fielder and Mr. Plowright in order to ______.
A. explain the origin of advertising B. predict the future of advertising
C. expose problems in advertising D, provide suggestions for advertising
44. In ancient Egypt, a crier was probably someone who ______.
A. owned a ship
B. had the loudest voice
C. ran a shop selling goods to fanners
D. functioned like today's TV or radio commercial
45. The last two paragraphs are mainly about ______.
A. the history of advertising B. the benefits of advertising
C. the early forms of advertising D. the basic design of advertising
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科目:高中英語 來源:2013屆浙江省寧波市鄞州區(qū)高三5月適應(yīng)性考試英語試卷(帶解析) 題型:閱讀理解
完形填空(共20小題;每小題1分,滿分20分)
It’s 10:30 p.m., and 11-year-old Brandon Blanco is sound asleep at home. Suddenly, a loud noise (1)____ him up. Naturally, Brandon (2) ____ his cell phone. He blinks twice, and the message on the screen becomes clear: “R U awake?”
The (3) ____ text does not annoy Brandon since he gets frequent (4) ____ and calls, even after bedtime. And he can’t imagine life without them. “If I didn’t have a cell phone, I wouldn’t be able to talk to my friends or family as often,” he told the Kaiser Family Foundation.
Brandon’s use of (5) ____ doesn’t stop there. He also has a computer, a TV and three video-game consoles(控制臺)in his room. With so many (6) ____, it is no surprise that when he is not at school, he spends nearly every (7) ____ minute using one or more of these devices. Brandon is hardly (8) ____. According to a recent study by TFK, kids aged 8 to 18 are spending more time than ever before using (9) ____ devices. How much time? More than seven and a half hours a day (10) ____, the study found. That’s about an hour more than just five years ago.
The jump is the result of a huge explosion in mobile devices, says Victoria Rideout, the lead author of the study. “These devices have opened up many more (11) ____ for young people to use media, whether it’s on the bus, on the way to school or waiting in line before the cashier,” says Rideout.
Often, kids (12) ____, or use more than one device at a time. “If you’ve got a chance to do something on your (13) ____ and take a phone call and have the TV on at the same time, why not?” Media expert Cheryl Olson says. Most experts agree technology has much to (34) ____ kids. But some worry the kids could be (15) ____ other (16) ____ like playing outside or (17) ____ with friends. “It’s a matter of balance,” says Olson.
Multitasking while (18) ____ is another concern. Some kids listen to music, watch TV or use the phone while doing their homework. “It’s important to make sure that you should (19) ____ one thing deeply,” says Rideout.
With new and exciting devices hitting stores every year, keeping technology use (20) ____ is more important than ever. “Kids should try,” adds Rideout. “But parents might have to step in sometimes.”
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科目:高中英語 來源:2013屆河北正定中學(xué)高三第三次模擬考試英語卷(帶解析) 題型:閱讀理解
Harvard University named historian Drew Gilpin Faust as its first female president on Sunday, ending a lengthy and secretive search to find a successor to Lawrence Summers.
The seven-member Harvard Corporation elected Faust, a noted scholar on History of the American South and dean of Harvard’s Radcliffe Institute for Advanced Study, as the university’s 28th president.
“This is a great day, and a historic day, for Harvard,” James R. Houghton, chairman of the presidential search committee, said in a statement. “Drew Faust is an inspiring and accomplished leader, a superb scholar, a dedicated teacher, and a wonderful human being.”
Her selection is noteworthy given the heated debates over Summers’ comments that genetic differences between the sexes might help explain the lack of women in top science jobs.
Faust has been dean of Radcliffe since 2001, two years after the former women’s college was combined into the university as a research center with a mission to study gender issues.
Some professors have quietly groused that the 371-year-old university is appointing a fifth president who is not a scientist. No scientist has had the top job since James Bryant Conant retired in 1953; its last four have come from the fields of classics, law, literature and economics.
Faust is the first Harvard president who did not receive a degree from the university since Charles Chauncy, a graduate of Cambridge University, who died in office in 1762. She attended the University of Pennsylvania.
“Teaching staff turned to her constantly,” said Sheldon Hackney, a former president of the University of Pennsylvania and historian who worked closely with Faust. “She’s very clear. She has a sense of humor, but she’s very strong-minded. You come to trust in her because she’s so solid.”
【小題1】Which might be the best title for the passage?
A.Harvard named its first female president. |
B.History of Harvard University changed. |
C.Debates on female equality ended. |
D.Drew Gilpin Faust, a famous woman historian. |
A.She is the 28th president of Harvard University. |
B.She is a famous scholar from the American South. |
C.She isn’t a graduate from Harvard University. |
D.She was head of Radcliffe Institute for Advanced Study. |
A.a(chǎn)pproved | B.commented | C.complained | D.indicated |
A.biography | B.personal letter | C.research paper | D.newspaper report |
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科目:高中英語 來源:2012-2013學(xué)年四川省高三10月月考英語試卷(解析版) 題型:閱讀理解
It’s 5:00 in the morning when the alarm (鬧鐘) rings in my ears. I roll out of bed and walk blindly through the dark into the bathroom. I turn on the light and put on my glasses. The house is still as I walk downstairs while my husband and three kids sleep peacefully. Usually I go for a long run, but today I choose my favorite exercise DVD, Insanity. Sweat pours down my face and into my eyes. My heart races as I face my body to finish each movement. As I near the end of the exercise ,I feel extremely tired, but a smile is of my face. It’s a smile because the DVD is over , but a smile of success from pushing my body to its extreme limit.
Some people enjoy shopping, smoking , food, work, or even chocolate. But I need exercise to get through each day. Some shake heads when they see me run through the town. Others get hurt when I refuse to try just one bite of their grandmother’s chocolate cake. They raise their eyebrows, surprised by my “no thank you,” or by my choice to have a salad. Over the years , I have learned it’s okay to just say “no.” I shouldn’t feel sorry for refusing food that I don’t want to eat.
So what drives me to roll out of bed at 5:00 a.m.? What gives me the reason to just say no to ice cream? Commitment. A commitment to change my life with a way that reduces daily anxiety, increases self –confidence and energy, extends life and above all improves my body shape. This is the point where a smile appears on my face as I look at myself in the mirror or try on my favorite pair of jeans that now fit just right. It’s through commitment and sweat that I can make a difference within myself inside and out.
1.Why is there a smile on the author’s face in the morning?
A. Because she sees her family sleeping peacefully.
B. Because she finishes her favorite exercise
C. Because she enjoys the interesting DVD
D. Because she feels a sense of achievement
2. Which of the following is true according to Paragraph?
A. She doesn’t like others r politely
B. She likes to make others surprised
C. Others don’t understand what she does
D. Others try to help her by offering her food
3.What does the underlined word “commitment” in the last paragraph mean?
A. Good health B. Firm belief
C. A strong power D. A regular habit
4.What can we learn about the author from the text?
A. She acts in a strange way
B. She wants to look different from others
C. She aims to develop a good body shape
D. She has difficult getting along with others
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科目:高中英語 來源:2010-2011學(xué)年江西省吉安市高三上學(xué)期期末教學(xué)質(zhì)量評價英語試卷 題型:閱讀理解
Our boat floated on between walls of forest. It was too thick for us to get a view of the land we were passing through, though we knew from the map that our river must be passing through chains of hills from time to time. Nowhere did we find a place where we could have landed: although the jungle did not actually spread right down into the river, banks of soft mud prevented us from going ashore. In any case, what would we have gained by landing? The country was full of snakes and other dangerous creatures and the jungle was so thick that one would be able to advance slowly, cutting one's way with knives the whole way. So we stayed in the boat, hoping that when we reached the sea, a friendly fisherman would pick us up and take us to civilization.
As for water, there was a choice. We could drink the muddy river water, or die of thirst. We drank the water. Men who have just escaped from what appeared to be certain death lost all worries about such small things as diseases caused by dirty water. In fact, none of us suffered from any illness as a result.
One day we passed another village, but fortunately nobody saw us. We did not wish to risk being taken prisoners a second time: we might not be so lucky as to escape in a stolen boat again.
1.What they could see on the boat was only___ .
A. high walls B. chains of hills C. heavy woods D. vast land
2.They couldn't land because_______ .
A. the mud on the shore was too soft B. they could not find anyone
C. they could not find the mark on the map D. the forest was too thick to go through
3.From the passage, we can learn that_____ .
A. they were in an uninhabited area B. they were on a journey home happily
C. the country was a civilized society D. the country was a tropical jungle coutry
4.The best title for this passage might he______
A. I he Problem of Landing B. Escape in the Jungle
C. An Entirely New Experience D. Exploration of a River
【答案】5.C6.A7.D8.B
【解析】略
【題型】閱讀理解
【適用】一般
【標(biāo)題】2011屆江西省吉安市高三上學(xué)期期末教學(xué)質(zhì)量評價英語試卷
【關(guān)鍵字標(biāo)簽】江西省吉安市,高三英語,期末
【結(jié)束】
18【題文】If you travel to a new exhibition at the San Francisco Conservatory of Flowers, you will have chances to see some meat-eating plants. Take bladderworts, a kind of such plant, for example. They appear so small and grow in a quiet pond. "But these are the fastest known killers of the plant kingdom, able to capture a small insect in 1/50 of a second using a trap door!"
Once the trap door closes on the victim, the enzymes (酶)similar to those in the human stomach slowly digest the insert. When dinner is over, the plant opens the trap door and is ready to trap again.
Meat-eating plants grow mostly in wet areas with soil that doesn't offer much food nutrition. In such conditions, these amazing plants have developed insect traps to get their nutritional needs over thousands of years. North America has more such plants than any other continents.
Generally speaking, the traps may have attractive appearance to fool the eye, like pitcher plants, which get their name because they look like beautiful pitchers full of nectar (花蜜).
Hair-like growths along the pitcher walls ensure that nothing can escape, and the digestive enzymes can get to work. A tiny insect can be digested in a few hours, but a fly takes a couple of days.
Some of these pitchers are large enough to hold 7.5 liters. Meat-eating plants only eat people in science fiction movies, but sometimes a bird or other small animals will discover that a pitcher plant isn't a good place to get a drink.
9.From Paragraph 1,we learn that bladderworts can__ .
A. kill an insect in a second B. digest a fly in a few hours
C. be found floating on a quiet lake D. capture an insect in 1/50 of a second
10.If the trap door of a meat-eating plant is closed, the plant is
A. fooling insects into taking a sip B. producing nectar
C. tempting insects to come close D. enjoying a dinner
11.Meat-eating plants can grow in wet and poor soil because they .
A. can get nutrition from animals B. don't need much food nutrition
C. can make the most of such conditions D. have developed digestive enzymes
12.What can be captured by meat-eating plants for food?
A. A child. B. A dog. C. A little bird. D. A little fish.
【答案】13.D14.D15.A16.C
【解析】略
【題型】閱讀理解
【適用】一般
【標(biāo)題】2011屆江西省吉安市高三上學(xué)期期末教學(xué)質(zhì)量評價英語試卷
【關(guān)鍵字標(biāo)簽】江西省吉安市,高三英語,期末
【結(jié)束】
19【題文】You know Australia is a big country, but you may not know how easy it is to get around. The untouched beaches that go for miles and deserts that touch the horizon are just there, waiting to be reached and explored. The following are the different ways you can explore our vast country.
Flying is the best way to cover large distances in a short time. You can spend more time on the Australia's can't-miss landscapes and relaxing lifestyle. Moreover, competition among airlines makes great flying fees available for you.
Australia has a vast network of well-maintained roads and some of the most beautiful touring routes in the world. You have no difficulty finding car rental companies at major airports, central city locations, suburbs and attractions.
Bus travel in Australia is comfortable , easy and economical. Buses generally have air conditioning, reading lights, adjustable seats and videos. Services are frequent, affordable and efficient.
Rail
Train travel is the cheapest and gives you an insight into Australia's size and variety, all from the comfort of your carriage. Scheduled services are a great way to get quickly between our cities and regional centers.
Ferry (輪渡)
The Spirit of Tasmania runs a passenger and vehicle ferry service between Melbourne and Tasmania nightly. Extra sen ices are running during summer rush hours. Sea-link ferries connect South Australia and Kangaroo Island several times a day. Ferries connect suburbs in our capital cities.
With easy-on-the-feet pedestrian.(行人)streets, walking is a great way to get around our cities.
Besides all the above, you can also experience some of the longest: tracks and trails in the world in central Australia——impressive journeys of a thousand kilometers or more that can take several weeks to complete.
17.The underlined word "untouched" in Paragraph 1 means__ .
A. secure B. special C. natural D. artificial
18.Which of the following is true about travelling in Australia?
A. You can easily rent a car to explore its beautiful touring routes.
B. More travellers make the flying fees among airlines higher than before.
C. Taking a bus tour is the most comfortable, economical and efficient way.
D. Train services can offer you more comfort than any other means of transport,
19.Ferry service between Melbourne and Tasmania usually runs_ •
A. several times a day B. only at night hours
C. between different cities D. only during rush hours
20.From the passage, we know that_____ .
E. travelling in central Australia is time-consuming
F. central Australia has the world's shortest railway line
G. pedestrian walking is a great way to travel between cities
H. you have no choice but to walk over 1,000 kilometers in central Australia
【答案】21.C22.A23.B24.A
【解析】略
【題型】閱讀理解
【適用】一般
【標(biāo)題】2011屆江西省吉安市高三上學(xué)期期末教學(xué)質(zhì)量評價英語試卷
【關(guān)鍵字標(biāo)簽】江西省吉安市,高三英語,期末
【結(jié)束】
20【題文】BUKHANNON, West Virginia~~Two rescue teams slowly moved along a two—mile path on Monday night to the site of a coal mine explosion that trapped 13 miners, who had not been heard from since the early morning accident.
Meanwhile, at a nearby church, more than 250 family members and friends gathered, waiting for updates on the rescuers' progress.
The miners were trapped at about .6:30 and many families weren't informed of the accident until about 10 a.m.~~more than three hours after it happened. "It's very upsetting, but you've got to be patient, I guess," said John Helms, whose brother, Terry, was trapped in the mine.
The trapped miners were about 260 fee underground and about 10,000 feet from the Sago Mine's entrance, said Roger Nicholson, a lawyer from International Coal Group.
At a late night news conference, Nicholson said one team had advanced about 4, 800 feet in the four hours since entering the mine just before 6 p.m. Another team entered the mine about 30 minutes later.
He said the crew was very experienced, with some members having worked underground for 30 to 35 years. The miners were equipped with al>out one hour of breathable oxygen each. The company has not released the names of the miners.
The teams test the air about every 500 feet, and have to disconnect the power to the phones they use to communicate with the surface before doing that. "We don't want to be electrifying anything if it's in an atmospfiere with hurnahle gases," Kips said.
The cause of the explosion was not immediately known. High levels of carbon monoxide ( 一氧化物) were discovered shortly after the explosion, which delayed rescue efforts, but those levels have weakened since then, authorities said.
25.According to the passage, we ran infer that_ .
I. communication with the trapped miners was cut off
J. the rescue started as soon as the accident happened
K. the two rescue teams entered the mine at the same time
L. all the miners who were trapped underground were still alive
26.If the first team advanced at an average speed, they could dig about______per hour.
A. 1,000 feet B. 1,200 feet C. 2,400 feet D. 4,800 feet
27.Where ran the passage he seen?
A. Iii a magazine. B. In a science hook. C. On an advertisement. D. In a newspaper.
【答案】28.A29.B30.D
【解析】略
【題型】閱讀理解
【適用】一般
【標(biāo)題】2011屆江西省吉安市高三上學(xué)期期末教學(xué)質(zhì)量評價英語試卷
【關(guān)鍵字標(biāo)簽】江西省吉安市,高三英語,期末
【結(jié)束】
21【題文】
You wake up in the morning, the day is beautiful and the plans for the day are what you have been looking forward to for a long time. Then the telephone rings, you say hello, and the drama starts. The person on tbe other end has a depressing tone in his voice as he starts to tell you how terrible his morning is and that there is nothing to look forward to. Are you still in a wonderful mood? Impossible!
Communieating with negative people can wash out your happiness. It may not change what you think, but communicating long enough with them will make you feel depressed for a moment or a long time.
Life brings ups and downs, but some people are stuck in the wrong idea that life has no happiness to offer. They only feel glad when they make others feel bad. No wonder they can hardly win others' pity or respect.
When you communicate with positive people, your spirit stays happy and therefore more positive things are attracted. When the knife of a negative person is put in you, you have the heavy feeling that, all in all, brings you down.
Sometimes we have no choice but to communicate with negative people. This could be a co-worker, or a relative. In this case, say what needs to be said as little as possible. Sometimes it feels good to let out your anger back to the negative person, but this is to lower you to that same negative level and they won't feel ashamed of themselves about that.
Negativity often affects happiness without even being realized. The negative words of others at the start of the day can be attached to you throughout the rest of your day, which makes you feel bad and steals your happiness. Life is too short to feel negative. Stay positive and avoid negativity as much as possible.
31. Which of the following shows the position where the miners were trapped? (E: entrance P: position where the miners were trapped)
32.The purpose of Paragraph 1 is to____ .
A. make a comparison B. introduce a topic
C. offer an instructive story D. tell a true story
33.How can negative people have effect on us?
A. By influencing our emotion. B. By telling us the nature of life.
C. By changing our way of thinking. D. By comparing their attitude to life with ours.
34.Some negative people base their happiness on —.
A. their pity for other people B. their respect for others '
C. building up a positive attitude D. making other people unhappy 35.According to the passage, to reduce negative people's influence on us, we are advised.
A. to change negative people's attitude to life
B. to show our dissatisfaction to negative people
C. to make negative people feel as hamed of themselves
D. to communicate with negative people as little as possible
. 【答案】36.A37.B38.A39.D40.D
【解析】略
【題型】閱讀理解
【適用】一般
【標(biāo)題】2011屆江西省吉安市高三上學(xué)期期末教學(xué)質(zhì)量評價英語試卷
【關(guān)鍵字標(biāo)簽】江西省吉安市,高三英語,期末
【結(jié)束】
22【題文】對話填空(本節(jié)共10小題;每小題1分,滿分10分)
請認(rèn)真閱讀下面對話,并根據(jù)各題所給首字母的提示,在答題卡上標(biāo)有題目的橫線上,寫出一 個英語單詞的完整、正確的形式,使對話通順。
M = Mike W = Wendy
.M: I'd like to 41.d_ something with you. Do you have a minute? 42. ______
W: Sure. I just got off my eleven o'clock class. I don't have another class until this afternoon.
M: Good, listen! I've just 43.r ‘ an e-mail from the computer center. They are 44. ______
looking for students to help with the work of the school website this summer.
They need two 45.a____ to help with the project. They asked me if I knew 46. ______
any qualified students who might be 47.i in it. I thought you might like 48. ______
to have a 49.t___ . 50. ______
W: 51.S______ interesting, but my knowledge of computers is 52.______
53.p______ limited. 54. ______ —
M: Well, I don't think any 55.s experience or knowledge is necessary. 56. ______
And with your interest in computers and the Internet, I think you would be good
for the job. 57.B___ , they are paying good money. What do you think? 58.______.
W: It seems like a great 59. c______to get some experience. Thanks for thinking 60. ______
of me!
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