Question

【題目】

As we know, it’s the beginning of the end for TV. Apple has released Apple TV, a tiny white box that connects the shows and movies you’ve downloaded from the computer, and wirelessly sends them to your TV screen.

No longer will you have to pay a monthly fee to your cable (有線的) company to watch your favourite show. Apple’s iTunes has made it possible to download a TV show for about $ 2, keep it stored on your computer and watch it whenever you want. It’s a blow to the cable networks, which offer services that are often expensive and make hundreds of channels and thousands of shows nothing to watch.

American networks have gone one step further, allowing audiences to watch their shows for free online. If the cable companies don’t keep up with technology, we’ll soon be giving them up.

“This is the biggest kind of entertainment in history，” says Colin Dixon.“I don’t think that traditional broadcasts — cable and satellite — are going away tomorrow, but they must change to keep market share.”

The Internet changes businesses at an unbelievable speed. Now it’s happening with video. Canadians are being kept behind the times. Some Canadian channels are starting to follow American companies. Global offered Survivor: Cook Islands online, and CTV is doing the same for Degrassi: The Next Generation. And cable companies say that video on demand and personal video recording technology can compete with the Net.

“You watch when you want it，” says Michael Lee，adding that the Net doesn’t give viewers the opportunity to just sit on the couch and flip (翻閱) through channels.

However, it takes time.

“Up until this year even the US sites didn’t offer a lot of online content. We’ve seen an explosion of it this fall，” she says.

【1】According to the text, Apple TV ________.

A. marks the end of TV

B. makes its users more convenient

C. can download movies from computers

D. can send movies to TV by wire

【2】The appearance of Apple’s iTunes means ________.

A. good news for cable companies

B. the cable companies can earn a lot more

C. the serious situation for cable companies

D. the rapid development of technology

【3】According to Colin Dixon’s words, which of the following agrees with his idea?

A. Cable companies need to turn to technology for help.

B. Cable and satellite will disappear at last.

C. There’s no need for cable companies to change.

D. Traditional broadcasts are the only entertainment now.

【4】According to the text, what does the underlined word “it” refer to?

A. The cable company.

B. The online content.

C. Viewers’ opportunity.

D. The change of cable networks.

Answer 1

【答案】

【1】B

【2】C

【3】A

【4】D

【解析】

本文是一篇說明文。主要介紹了Apple TV的出現(xiàn)對(duì)有線電視的影響。

【1】推理判斷題。由文章第一段可知，Apple TV能夠?qū)�從電腦上下載的電影無線發(fā)到電視屏幕上，這大大方便了其用戶。故選B。

【2】推理判斷題。由第二段最后一句可知，Apple's iTimes的出現(xiàn)對(duì)于有線電視網(wǎng)絡(luò)是一個(gè)巨大的沖擊，說明有線電視公司面臨著嚴(yán)峻的形勢(shì)。故選C。

【3】推理判斷題。由第四段的內(nèi)容可知，Colin Dixon認(rèn)為傳統(tǒng)的娛樂方式在歷史上非常重要，不會(huì)消失，但需要做出改變才能跟上科技發(fā)展的腳步。故選A。

【4】代詞指代題。it通常指上文提到的事或物，由上文的內(nèi)容可知，it在此指有線電視網(wǎng)絡(luò)為了適應(yīng)新的環(huán)境而進(jìn)行的改變。故選D。

代詞指代題要求同學(xué)們根據(jù)語境的邏輯關(guān)系、判斷畫線的人稱代詞或指示代詞在文章中指代的對(duì)象，包括考查it（指動(dòng)物，無生命的事物、特定的事件或人），they/them(指代人、物、事件的復(fù)數(shù)名詞)，he/she等人稱代詞的指代意義，以及指示代詞this，that，these，those等在文章中的指代意義，考查同學(xué)們對(duì)文章中敘述特定的人，物，事件的認(rèn)知能力。解答這類題時(shí)，同學(xué)們要認(rèn)真閱讀畫線詞所在句和前后臨近句的內(nèi)容，分析人稱轉(zhuǎn)換和動(dòng)作變換的詳細(xì)過程，理清來龍去脈和前后的因果關(guān)系，從而準(zhǔn)確推斷其指代的對(duì)象。本題第4小題，由上文的內(nèi)容可知，it在此指有線電視網(wǎng)絡(luò)為了適應(yīng)新的環(huán)境而進(jìn)行的改變。