Question

【題目】閱讀下列短文，從每題所給的四個(gè)選項(xiàng)（A、B、C和D）中選出最佳選項(xiàng)。

Electronic book publishing has many of the same risks and opportunities as electronic music publishing. By delivering text direct to the user’s computer screen, the e-book could cut down costs, and allow creators to deal directly with their audience, bypassing (繞過(guò)) traditional publishers and readers. But it also raises the possibility of mass piracy (盜版). Phil Rance, founder and managing director of Online Originals, a London-based e-book publisher, sums it up. “No one wants Napster (在線音樂(lè)服務(wù)) to happen to books.”

Indeed, the most popular MP3 have put the frighteners on (威脅) an industry that generally operates some way behind the “bleeding edge”. The Mata Group, a leading US-based market researcher, says publishers are far too concerned about protecting their rights, “We believe all the recent legal control over Napster is like putting a finger in a river that is already overflowing. Publishers need to deal with reality and come up with new ways to develop wide electronic distribution (分布), asking the question: ‘How can we use the certainty of wide distribution to our advantage?’”

At the moment, most publishers would like to limit the use of e-books to the person who bought them, or to the computer used to download them. If that can be done, e-books become just an extra income stream in a publishing industry that would continue to operate the way it does today, according to Terry Robinson, business manager for Adobe’s e-paper group. “If you’ve cracked digital rights aspect, you’ve cracked the market,” he says.

Robert Nichols, Books Director at BOL agrees, “Rights management is absolutely important. Publishers just say that ‘until copyright is secure, we’re not going to talk’.”

【1】Which of the following can be the best title for this text?

A. Changes Brought by E-books

B. The E-book— an Extra Income Stream

C. An Economic Rise from E-books

D. The E-book— a New and Big Challenge

【2】According to the text, what do e-books and electronic music have in common?

A. They result in piracy.

B. They lead to price reduction.

C. They avoid industry management.

D. They bring in more money to creators.

【3】What do publishers care most about e-books?

A. Copyright. B. Price.

C. Quality. D. Popularity.

Answer 1

【答案】

【1】D

【2】B

【3】A

【解析】

試題分析：這篇文章介紹的是電子書(shū)帶來(lái)的巨大挑戰(zhàn)和機(jī)遇，同時(shí)還面臨巨大的問(wèn)題。

【1】D考查主旨大意題。通讀全全文，并根據(jù)第一段的句子：Electronic book publishing has many of the same risks and opportunities as electronic music publishing電子書(shū)的出版像電子音樂(lè)出版的時(shí)一樣有同樣的危險(xiǎn)和機(jī)會(huì)。由此判斷電子書(shū)面臨巨大的挑戰(zhàn)。故選D。

【2】B考查判斷推理題。根據(jù)第一段的句子：By delivering text direct to the user’s computer screen, the e-book could cut down costs, and allow creators to deal directly with their audience, bypassing (繞過(guò)) traditional publishers and readers直接向使用者的電腦屏幕發(fā)送文本，電子書(shū)能夠大量縮減費(fèi)用并允許創(chuàng)作者直接與觀眾見(jiàn)面，繞過(guò)了傳統(tǒng)的出版商和讀者。再根據(jù)第一句話的內(nèi)容判斷現(xiàn)在的電子書(shū)和電子音樂(lè)一樣導(dǎo)致了價(jià)格的大幅降低，故選B。

【3】A考查判斷推理題。根據(jù)文章最后一段的Publishers just say that ‘until copyright is secure, we’re not going to talk出版商說(shuō)直到版權(quán)是安全的，我們才會(huì)說(shuō)。由此判斷版權(quán)是出版商們最關(guān)注的。故選A。